Thursday, July 30, 2015

What To Do When Content Marketing Fails To Improve SEO Performance

You had big dreams for your content marketing initiatives — but unfortunately they've fallen flat. Columnist Derek Edmond shows how to assess why your content marketing isn't positively impacting your SEO. The post What To Do When Content Marketing Fails To Improve SEO Performance appeared first...

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Bid To Position In “Real Time” With This Open-Sourced AdWords Script

In response to demand, former Googler Daniel Gilbert shares a Brainlabs script that allows you to bid to position in AdWords. The post Bid To Position In “Real Time” With This Open-Sourced AdWords Script appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Google Translate App Adds 20 More Languages To The Instant Visual Translation Feature

The Google Instant Translation app gets a lot more powerful. The post Google Translate App Adds 20 More Languages To The Instant Visual Translation Feature appeared first on Search Engine Land.

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Wednesday, July 29, 2015

Google Updates AdWords Keyword Quality Score Reporting

Update does not affect ad auction or ad serving processes. The post Google Updates AdWords Keyword Quality Score Reporting appeared first on Search Engine Land.

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Retailers Bumble Mobile As Parents Blow Off Back-to-School Shopping

Back-to-school shopping is becoming less important to families in the U.S. How should retailers respond to this change?

Etsy Boosts Search For Better Content Discovery, User Engagement

Etsy has more than 30 million items for sale from more than one million sellers globally. There are no SKUs and most of the data is unstructured, creating a messy and massive discovery challenge for both Etsy and its users. Accordingly the company is today rolling out more sophisticated search...

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SearchCap: GoogleBot Blocked, Bing SSL & AdWords Dynamic Search Ads

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: GoogleBot Blocked, Bing SSL & AdWords Dynamic Search Ads appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.